That’s not all.
“We even are affected by brand messages before we are born, while we are in the womb,” [Martin Lindstorm, author of Brandwashed] says.
He pointed to a recent British study that looked at pregnant women who watched a particular television show. The results showed that babies born to those women who watched the show had a stronger preference for the program than those children whose mothers did not watch the show while pregnant.
Whole Foods Marketing
Supermarket chain Whole Foods is known for its natural and organic products, and that’s the image it is great at selling. […]
If you pay attention as you walk into the produce department, Lindstrom says you will notice the boxes holding the apples and bananas seem to have been delivered by something called Patty’s Farm.
“The story is probably very different. In the backside of the store, they’re offloading all those bananas from huge plastic containers, most likely flown in the day before, into those individual-looking cardboard boxes, which by the way is not Patty’s Farm.
It’s actually been designed by a graphic design company in New York City to make us feel this is nostalgia at its peak.”
The Isolator, A Bizarre Helmet For Encouraging Concentration (1925)
Some days I definitely need one of these!
npr:
Steve Martin’s Oscar Advice for Eddie Murphy
Solid advice from a pro: “Remember to relax and have a good time while 12,000 livebloggers rip you to shreds.”
Read the inspirational note in its entirety here.
Love Steve Martin! —Sarah








